Financial Coach – clarity, confidence and control
My Financial Coach · myfincoach.co.za

Financial Coaching for Clarity, Confidence & Control

Empowering individuals, families and businesses to take charge of their financial future through education, goal-setting and behavioural change.

Qualifications
PG Diploma in Financial Planning
BCom (Economics)
MBL (Master of Business Leadership)
Financial Coaching Cert. — UFS

A Coach Focused on Your Financial Future

I am a Financial Coach dedicated to helping individuals, families, and businesses improve their financial well-being through education, goal-setting, and behavioural change.

Unlike traditional financial advisors, my focus is not on selling products or giving investment advice. Instead, I help you build confidence, develop healthy money habits, and gain practical financial skills.

I bring extensive real-world experience as General Manager of a multi-disciplinary Civil Consulting Engineering company, managing operations, compliance, risk, and financial performance.

My background also includes work in financial institutions across asset-based finance, home loans, credit scoring, and risk management.

"If you feel uncertain about your finances, I invite you to engage in a structured process that helps you understand your current situation and create achievable solutions for a better future."

Personal Financial Coaching

Whether you're managing debt, building savings, or simply trying to understand your money better — I'm here to guide you with a structured, personalised approach.

Financial Clarity & Goal Setting

Define where you are today and map a clear, achievable path to where you want to be.

Budgeting & Cash-Flow Management

Build a realistic budget that reflects your life and ensures your money works for you.

Debt Management Support

Understand your debt, prioritise repayments, and build a practical strategy to become debt-free.

Saving & Emergency Planning

Develop saving habits and build a financial safety net that protects you when life happens.

Financial Education

Gain the financial literacy and knowledge you need to make confident, informed decisions.

Money Mindset & Behaviour Coaching

Address the attitudes and habits that shape your financial decisions for lasting positive change.

Life Transitions & Decision Support

Navigate major life changes — career shifts, marriage, retirement — with financial confidence.

Business Coaching Services

Drawing on years of executive and operational experience, I help business owners and leaders strengthen their foundations, sharpen their strategies, and grow with clarity.

Strategy & Direction

Clarify your vision, define your competitive edge, and build a roadmap for sustainable growth.

Leadership & Mindset

Develop the leadership confidence and mental resilience to lead your business and team effectively.

Business Growth & Performance

Identify growth opportunities and implement performance measures that drive real results.

Operations & Systems

Streamline your processes and build the operational backbone that allows your business to scale.

Sales & Marketing Support

Strengthen your customer acquisition strategy and develop a consistent, compelling market presence.

Accountability & Performance

Stay on track with structured accountability coaching that keeps your goals front and centre.

Team & Culture

Build a motivated, aligned team and cultivate a business culture that attracts and retains talent.

Financial Awareness

Understand your numbers — cash flow, margins, and profitability — without needing an accounting background.

How Coaching Works

1

Assess

We take an honest, comprehensive look at your current financial situation — your income, expenses, debts, and goals — with no judgement.

2

Plan

Together we define clear, realistic goals and craft a structured action plan tailored specifically to your circumstances and ambitions.

3

Act

We build the habits, systems, and accountability structures that make your financial goals a long-term, sustainable reality.

Ready to Take Control of Your Financial Future?

Let's start the conversation. Your first session is the first step toward financial clarity, confidence, and lasting control.

Book Your First Session